Director of Communications, Educopia Institute
As SPN’s Director of Communications Manager, Hannah Ballard helps to develop and oversee SPN’s communication strategy, including SPN’s web, print, and social media presence. Components of this work include developing cross-platform messaging campaigns; advising on the use and continued development of the SPN brand; monitoring SPN’s impact across its communications channels; and most importantly, sharing and amplifying the stories of the SPN community as we endeavor to save software together.
Software preservation is crucial to the communications profession because the heart of our enterprise – digital storytelling – occurs across such a wide and evolving range of platforms and channels. Content can be created in the Adobe suite, collaborated on in an editorial calendar that is part of a project management software, and then shared on software-dependent social media platforms that are rapidly evolving and often inattentive to questions of preservation.